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Albena Holidays

The stunning purpose-built resort of Albena is located on the northern Black Sea coast of Bulgaria, not far from the Romanian border, approximately 40km from Varna Airport and just a few minutes from the popular Golden Sands resort. Surrounded by lush forests, Albena's main attraction is undoubtedly its magnificent, wide, 5km long beach with very fine and clean sand which slopes gently into safe, calm and clear waters, perfect for children. Elsewhere, neat flowerbeds and lawns fringe the sands and the well-kept streets are largely traffic free, adding to its child-friendly appeal.

Albena holidays offer all you could ask for with many of the hotels situated directly on the beach itself, exposed to maximum sunlight and providing direct access to the beach and sea. Albena promotes active lifestyle and recreation and has been awarded European resort of Sport for 2019. The resort has great infrastructure for practising more than 40 sports including tennis, football, swimming, horse riding.

As the number one provider of holidays to Albena, Balkan Holidays are pleased to offer you an impressive range of hotels and villas in the resort ranging from 3* to 5* with self-catering, bed & breakfast, half board and all inclusive options available. Many of the rooms in resort feature views of either the sea or the Baltata National Reserve putting you at the centre of a rare combination of dense wet forest and a seashore.
Albena Holiday Deals
Albena is a modern resort on the Black Sea with a rich infrastructure and various possibilities for rest.
Package prices are per person, unless specified, and include:
Return flights from your chosen UK airport.
Coach transfer to and from resort.
Accommodation and meals as described.
Airport and security charges.
The services of a Balkan Holidays representative or local agent.

Albena Resort Guide

Golden coastline scythes into the distance, edging into clusters of trees until it's entirely swallowed up by the forest. Further along, spectacular cliffs plunge fiercely into the crystal clear waters. Introducing Albena, of Bulgaria. Isn't she beautiful? And she's very happy to meet you.

At a glance

Located on the North Black Sea coast and stretching 35km north of Varna and 12km from Balchik, this Bulgarian beauty is a holiday behemoth that is capable of entertaining anyone during their stay - no matter the duration. We'll start our approach on the beach strip, which measures 3.5km long and 150 metres wide. Impressive statistics indeed - even more so when you throw in an average summer temperature of 28 degrees celsius. Even the seawater near the shore rarely dips below 25 degrees during the warmer months, making it ridiculously easy for you to take a dip.

But Albena also has some impressive facilities to boast about, with 40 hotels of various categories on offer. You'll find views of the beach with its fine sand, and also of the park area with its green trees and undulating landscape - the surrounding scenery is what really makes a holiday here.

As one would expect from a major tourist resort, Albena is well-equipped to deal with the holiday rush. Much of what is installed here is designed to ensure the comfort of visitors. How about spending an invigorating afternoon playing volleyball? Maybe your friends value a kick-around? Bring a ball along to the football court and you can enjoy just that. There are even opportunities to try sports you've probably never attempted before, such as water skiing and triathlon.

Convenience-wise, you can be sure everything is within easy reach of your location, no matter where you're standing in the resort. Shops, restaurants, bars, pharmacies, a post office, banks, ATMs, rent-a-cars, a medical centre - all of these are but a walk away.

Albena is a great destination for everyone - groups of friends on stag dos and hen nights, couples seeking an exciting getaway, solo visitors on a beach extravaganza seeking new friends. It's especially great for families, with plenty to entertain the kids and enough universal activities to make sure the adults don't get bored either. There are even child care services that allow the grown-ups to make a little time for themselves.

To eat and drink

A vast selection of restaurants and eateries can be found in Albena, catering for the most diverse tastes imaginable. Delicious cuisine, traditional Bulgarian specialities, spectacular wines and a rich entertainment programme of live performances over your meals is what awaits. Throughout the resort, service is excellent and the munchables exquisite.

Since you're in Bulgaria, you should probably take time to visit the traditional Bulgarian Fiesta restaurant. Not only does this venue serve up great dishes originating from the country, it also allows you to experience the incredible religious rite Fire Dancing, which has its roots in the local culture.

Other places worth visiting include Teks-Meks!, the first Mexican restaurant in Bulgaria, and Green Apple, which is the only eatery here that advertises a completely healthy menu.

For nightlife, however, you want to head directly for Karaoke Bar Karibi to get the party started. The singing might not be for everyone at first, but once you've had a bit to drink, you won't be able to keep off the floor. Disco Kom and G-Point provide much of the dance action once you're tipsy enough to show off some moves.

Things to do

As we alluded to above, Albena boasts numerous activities that will help you while away the hours in this sun-soaked paradise, should you get tired of the beach. The first that are worth drawing attention to are the water sports centres that can be found at regular intervals along the coast. Whatever you fancy trying - windsurfing, waterskiing, diving - you will find somewhere that will help open your eyes to a whole new world of enjoyment.

For those who prefer something altogether more relaxing, there are three well-respected spa centres that are happy to pamper you to your heart's desire. Exotic rehabilitation, renowned beauty procedures, prophylactic treatments, modern hemodialysis - you name it, you can have it.

If you find yourself itching to get out and about, exploring the local sights and history, you'll be pleased to learn that there are plenty of opportunities and excursions to nearby locations of importance. The Aladzha Monastery and the Madara Horseman, Cape Kaliakra and Yaylata Archaeological reserve - these are but four of the incredible sights you might like to take in during your stay in Adena. If you fancy being even more cultural, time your visit to coincide with one of the many local festivals, which include The Festival of Horo (beginning of June), the Morning Star International Art Festival (first half of June), Albena Fashion Fiesta (June) and the Cheerleading Contest (July).

Getting about

Buses are very regular and reliable. Even into the early hours of the morning, they can be seen catering to the occasional drunk tourist who has had one drink of Rakia too many. If your hotel is near the beach, you likely won't need to use these, but you may want to take the attractive little train if you fancy exploring the town.

The train has two separate lines - make sure you take the right one for your desired destination. Car rental companies are common if you want to explore the surrounding villages, such as Tyulenovo and Kamen Bryag, under your own speed.

In a nutshell

Albena boasts a plethora of activities for everyone young and old, and while it's a predominantly touristy area, that doesn't mean there isn't plenty of opportunity to get out and about, exploring some of Bulgaria's unique culture. During your time here, you may encounter a plethora of new experiences. Or you may simply stretch out on the beach, building up that tan and immersing yourself in a good book. The beauty is - it's your choice.
Average High Temperature (°C)
Average days with sun

Quick Facts
Black Sea Coast (North)
Arrival airport
Varna & Bourgas
Number of hotels
Sandy - 7km
Mr Bear Kids Club
Transfer time
45 min (Varna), 2hrs 45m (Bourgas)

Bulgarian Lev (BGN)
Typical cost of
Lunch Pizza - £3
Local Beer - under £1
Three Course Meal - £10

Resort List


Popular Albena Excursions

The Danube

A day's trip to Bulgaria's natural border with Romania and a chance to sample life in a typical Bulgarian village and town.

Balkan Fiesta

A great chance to have a fantastic night out! Enjoy the magic of the folklore of the Balkan region and the colour and rhythm of the live variety show.


A must for everyone! A museum town next to Bulgaria's largest seaside resort Sunny Beach. Nessebar possesses a unique and romantic charm with spectacular views.


Don't miss the chance for a fun filled family day out with lots of slides and flumes, crazy and lazy rivers, pools and much more sure to give the kids a day to remember.

Why book with us?

Balkan Holidays has 58 years of experience in providing great value summer and winter holidays
and since 1966 we have sold millions of holidays.

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