Bulgaria's popular Black Sea resort of Sunny Beach has retained its number one spot as the cheapest summer holiday destination according to new research carried out by Post Office Travel Money.
Famous for its clean sea water and golden Blue Flag awarded 8km stretch of beach, Sunny Beach has been attracting holidaymakers from the UK for over half a century as they seek a great value beach resort offering all the necessities for a memorable summer break.
In the latest Holiday Costs Barometer, which is released annually, the value for money resort of Sunny Beach beat 41 other locations that were surveyed when it came to essential holiday items such as a cup of coffee, bottle of lager, can of cola, glass of wine, 1.5-litre bottle of water from the supermarket, sunscreen, insect repellent, English newspaper, two-course fixed price lunch and a three-course evening meal for two with a bottle of wine. The total for all of these holiday essentials in Sunny Beach came to £30.68 - with the coffee costing just 69p compared to £1.07 in second placed Marmaris.
Another destination popular with Balkan Holidays clients, the stunning resort of Porec in Croatia, also featured in the top 20 cheapest resorts, with its total coming to £79.43. Croatia has enjoyed a surge in popularity during recent years and this was proven once again with Porec placing higher than destinations such as Nice and Sorrento.
With prices in Sunny Beach falling 15% year on year, overseas holiday bookings already showing a marked increase for 2020, Post Office Travel Money’s annual Holiday Money Report suggests that prices in resorts are set to play a pivotal role among Britons yet to choose their destination. Despite the challenge of a volatile pound, the report reveals buoyant demand for its bestselling currencies, led by the euro, as well as big price falls in top holiday hotspots.
Post Office Travel Money Head of Travel Nick Boden said: “With the price falls we found in destinations worldwide, holidaymakers will have plenty of choice in the coming year – provided sterling holds its value. In Europe the best deals are likely to be in Bulgaria, Turkey and Portugal, while further afield Japan, Vietnam and Bali are looking good bets for the bargain-hunter. The clear message is that holidaymakers should do their homework on resort prices before booking to be sure of the best deal.”
Click here to see the full Post Office Holiday Costs Report.